Winter Lights

Invigorate your local Downtown Coeur d’Alene businesses, support small business owners, and bring joy to people of all ages with a free and interactive festival that can expand your local presence, give back to your community, and be the conveyor of tens of THOUSANDS of smiles on peoples faces. This isn’t JUST art, it’s WINTER LIGHTS.


IGNITE YOUR COMMUNITY – Become a Sponsor!

A cultural and economic driver during the winter season, Winter Lights is an Illuminated, large-scale, light-based, and interactive art festival perfect for ALL ages. Slated to take place January 30 – February 8, 2026, Winter Lights supports businesses by bringing foot traffic within the downtown corridor and endorsing a shop, stay, and play aspect into all marketing channels. Attendees travel to Downtown Coeur d’Alene for Winter Lights, but from there, attendees organically spend in retail and restaurants and enjoy playing in their local community. During the slowest and darkest time of year, businesses and community members unite to lift people’s spirits and support local businesses. At the inaugural event in January 2024, attendees spent on average $200 during their visit, boosting the economy during the slowest time of the year.

Stroll and celebrate the Northwest winter season with us, as we Illuminate Downtown Coeur d’Alene with local, regional, and international art pieces.

20,000 Attendees

1 Million Media Impressions

20+ Activations